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Robot running on a sports track

Are your competitors running past you?

Summary: In today’s fast-changing and competitive landscape, organizations that fail to embrace automation risk falling behind. Manual processes create inefficiencies, increase costs, and limit scalability. Automation, when applied strategically, reduces operational expenses, minimizes errors, enhances security, and enables organizations to scale without excessive costs. Many top executives hesitate to prioritize automation, often seeing it as a complex IT initiative rather than a core business strategy. However, automation is not just about technology, it is about removing waste, improving efficiency, and ensuring the organization remains agile and competitive. Studies show that organizations implementing automation can lower operational costs by 30% and significantly improve productivity. More than 70% of organizations have already automated at least one key process, streamlined operations and reduced dependency on manual labor. This article explores how automation improves efficiency, reduces costs, and enhances decision-making, making it a strategic advantage for top executives who want to lead scalable, high-performing organizations.

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Remove complexity with simplification

Summary: Organizations today operate in a fast-changing, highly competitive landscape. The organizations that succeed are not the ones that work harder but the ones that work smarter. However, many companies are burdened by complexity, too many priorities, bloated processes, redundant systems, and unclear decision-making structures. This complexity slows execution, creates inefficiencies, and wastes valuable resources. Executives must take ownership of simplification, ensuring that teams focus only on what truly matters. If they fail to do so, organizations will drown in unnecessary work, slow decision-making, and wasted effort. The key to business simplification is clear priorities, streamlined processes, intuitive technology, and a focus on high-value work. This article will explore why complexity is dangerous, how simplification drives efficiency, and what practical steps leaders must take to remove waste and improve their organizations effectively.

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Skills gap - the difference between what employers want and employees have

Mind the gap: why the skills you have today won’t win tomorrow

Summary: In April 2025, Sweden is facing a paradox, record-high unemployment alongside a massive shortage of qualified talent. This isn’t a uniquely Swedish problem; it’s a global one. At the heart of this paradox is a chasm: the growing gap between the skills the workforce currently has and the skills organizations desperately need. As we stand on the brink of seismic shifts in how we work, lead, and compete, leadership itself must transform. It is no longer enough to manage disruptive changes. We must lead capability revolutions.

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How ICA uses make or buy to ensure smart reusability

Summary: In an era where innovation, sustainability, and efficiency are no longer optional, the question every organization must ask is: Should we make it ourselves, or should we buy it? ICA Gruppen, a leading Nordic retailer, has turned this classic “make or buy” dilemma into a powerful strategy for smart reusability and long-term value creation. This article explores how ICA applies make or buy thinking not just to cut costs, but to reuse smarter, reduce waste, and build more sustainable, adaptable systems. Whether developing in-house digital platforms, outsourcing cloud services, or choosing packaging suppliers, ICA consistently asks: How can we make decisions today that we can build on tomorrow? For leaders in any industry, Ica’s approach offers a compelling inspiration. It shows how structured decision-making can unlock new levels of innovation, operational agility, and environmental impact, all while ensuring that every investment can be reused, repurposed, or scaled in the future. If you’re looking to drive smarter growth and stay competitive in a rapidly changing world, ICA’s strategy is one you’ll want to learn from.

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Illustration for article on work smart, not hard

Work smart, not hard

Summary: In today’s rapidly evolving business landscape, efficiency is no longer just about working harder; it’s about working smarter. The goal is simple: achieve more with less. Companies that optimize their operations using simplification, reusability and automation, and outperform their competitors. Smart work leads to reducing costs, improving scalability, and increasing agility. In this article we explain how executives can help their organization achieve more with less by working smart not hard.

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AI robot delivering pizza against a pizza background

How AI made Domino’s the market leader

Summary: In this article we will look at how the leaders at Dominos leverage AI to catapult Dominos to market leaders. We will look at how Domino’s Pizza has transformed from a traditional pizza chain into a technology-driven market leader, largely due to its strategic use of artificial intelligence (AI). By integrating AI across its operations, from delivery logistics and inventory management to personalized marketing and customer service, Domino’s has gained a significant competitive advantage over its rivals. One of the key moments in this transformation was a groundbreaking Super Bowl campaign, where Domino’s used AI-driven data collection to predict customer preferences, optimize inventory, and improve marketing efforts. Machine learning allowed them to fine-tune everything from supply chain efficiency to personalized promotions, making them the world’s largest pizza company by revenue. Beyond marketing, AI-powered innovations like real-time delivery tracking, smart inventory forecasting, and automated order processing have streamlined operations, reduced costs, and enhanced the customer experience. Domino’s has successfully leveraged AI to improve decision-making, increase sales, and dominate the industry, proving that it is not just a pizza company but a tech powerhouse.

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A launch that fell flat

Summary: The Launch That Fell Flat’ explores the costly mistakes of Payment Anonymous when launching its new invoicing solution. Despite a massive marketing push, the product failed because the company built it without truly understanding their customers. In contrast, Klarna succeeded by focusing on the customer journey, iterating based on real needs, and creating demand before scaling. This article highlights the critical lesson: successful businesses don’t just launch products, they connect their solutions to the customer journey by building ecosystems that naturally guide customers toward adoption, long-term engagement and ambassadorship.

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Illustration for the article IS YOUR LEADERSHIP STYLE HOLDING BACK YOUR COMPANY’S NEXT BIG BREAKTHROUGH?

Is your leadership style holding back your company’s next big breakthrough?

Summary: At Payment Anonymous, a small group of employees discovered a groundbreaking Unique Selling Proposition (USP), an innovative integration of physical retail within online shopping. This solution was low-cost, low-risk, and high-reward, with strong customer demand. However, despite its potential, leadership dismissed the idea because it did not originate from the top. The result? The company lost top talent, missed an opportunity for market leadership, and reinforced a culture where hierarchy stifled creativity. This story serves as a cautionary tale about how rigid control and top-down decision-making can kill innovation, while companies that trust and empower their employees are the ones that shape the future.

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Illustrative image for article on WHY BUILDING YOUR OFFERING AROUND THE CUSTOMER JOURNEY DRIVES PROFITABLE GROWTH

Why building your offering around the customer journey drives profitable growth

Summary: In today’s competitive market, businesses that focus on delivering well-managed solutions aligned with the customer journey experience not only increase customer satisfaction but also drive sustainable growth and profitability. Research shows that satisfied customers are more likely to become loyal brand ambassadors, driving organic growth through referrals and loyalty. This article explores the business case for connecting solutions to our customer journeys, the role of well-managed portfolios, and how habit-forming products create long-term value.

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